ARTNATURE’s history is one of continual endeavor and continual evolution toward fulfilling our mission of making people happy through hair. It is a history of tradition and pride as a pioneer that has made repeated innovations while staying focused on hair.
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1965 |
Founded ARTNATURE as a sole proprietorship in April. |
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1967 |
Established ARTNATURE INC. （capitalized at １ million yen） |
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1973 |
Launched Triple Hair Addition System, the original staged hair addition method. |
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1983 |
Developed synthetic hair Artron. |
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1984 |
Launched MRP, a ground－breaking hair addition system that uses no base material. |
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1987 |
Began foray into market for women. Announced Ladies Artnature. |
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1991 |
Established the Product Distribution Center in Murakami, Niigata as the domestic distribution base. |
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1995 |
Opened the Hair Academy hair specialist training school. |
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1998 |
Started the Little Wing Works program to provide free wigs to children with hair problems. |
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2001 |
Started an online hair counseling service. Opened ARTNATURE Mobile, the mobile website. |
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2003 |
Launched hair revolution Hair For Life （HFL）. |
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2005 |
Launched Celaire, a ladies wig in a new era. Launched Scalp and Hair Care System, a hair growth system. |
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2007 |
Made an initial public offering on the JASDAQ market. |
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2008 |
Started supporting the Pink Ribbon awareness campaign for breast cancer screening. Launched the Jullia Olger brand of ready－made ladies wigs. |
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2009 |
Began operations at a new plant in the Philippines （ANMP）. Launched Primadonna ladies wigs. |
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2010 |
Opened online shopping site ARTNATURE Online. Launched Hair For Life Nuda men’s wigs. Launched Nudefine ladies wigs. Launched new male wig product line, Hair For Life EXE Launched new female wig brand, PREMA MOEMI Established wholly-owned subsidiary, MJO INC., offering male ready-made wig |
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2011 |
Launched new hair addition system, MARP nature Launched new female wig product line, Nude fine Plus Launched new male wig product line, Hair For Life Nuda PREMIUM Launched new female wig product line, Nude fine Magic Launched new hair addition system, MARP cross Established wholly-owned subsidiary, ARTNATURE(SHANGHAI) INC., marketing subsidiary in China |
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2012 |
Launched ASHITABA DE TSUKUTTA OISHII AOJIRU, vegetable juice approved as Foods for Specified Health Uses Launched new hair addition system, MARP sonic Launched new female wig product line, Nude fine Clear Launched new hair growth system, Scalp Hair Care System Four Seasons Program Established wholly-owned subsidiary, ANTOMONOKAI INC., reserved fund for wig purchase Launched new female wig product line, Nude fine Catch Launched new hair addition product, REQUA Established wholly-owned subsidiary, ARTNATURE SINGAPORE PTE. LTD. (ANSG), marketing subsidiary in Singapore |
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2013 |
Launched new hair addition system, MARP mach Launched new female wig product line, Nude fine Keep Launched new scalp care product, LABOMO SCALP AROMA Launched new female wig product line, Nude fine Pitato Launched new male wig product line, Hair For Life Seed Listed on TSE(first section) Launched new hair foundation product, ARTMICRON pluvi |
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2014 |
Established wholly-owned subsidiary, ARTNATURE(CAMBODIA) INC. (ANKH), wig manufacturer Launched new female wig brand, forte Launched new hair addition system, Mrping Launched new type of shop marie beaute, exclusive for department store channel Launched new hair care product, ASWILL HAIR COMPASS TREATMENT Launched new female wig product line, forte charm Launched new male hair addition product, RAPIDA Acquired MIKAWAYA INC., providing wigs for entertainment field Established wholly-owned subsidiary, ARTNATURE MALAYSIA SDN. BHD. (ANMY), marketing subsidiary in Malaysia |
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2015 |
Launched new male hair addition product line, RAPIDA Royal Launched new female wig line, Forte ROZA Began operations at a new plant in Cambodia (ANKH) Launched new female wig line, Forte ROZA Airy Launched new female wig line, Forte Fuwari Nadeshiko Lunched new male hair addition product line, MRP Live Lunched new scalp care product, LABOMO SCALP AROMA HAIR COLOR TREATMENT Lunched new eyelash serum, ART LASH SERUM RICH |
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2016 |
Lunched new male hair addition product line, RAPIDA Revo Launched new female wig line, Forte Fuwari Nadeshiko La La Lunched new female hair addition product line, Beauty Up Launched new female wig line, Forte Fuwari Nadeshiko La La Beaute Launched new male hair addition system, 4DM |
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2017 |
Launched new male hair addition system, 4Dα Launched new male hair addition product line, REQUA 50 Launched new male wig product line, Hair For Life 50 Launched new female wig product line, Style La La |
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2018 |
Launched Sarara, a wig from Jullia Olger inspired by the characteristics of Japanese paper. |
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2019 |
Released an official ARTNATURE Online Shop app. Acquired shares of NAO-ART Co., Ltd., a manufacturer and distributor of ladies’ wigs. Opened a flagship store on Tmall Global, a Chinese e-commerce site. Launched LABOMO Hair Grow Minoxi 5, a hair growth stimulant for men. |
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2020 |
Launched LABOMO Hair Grow Hanaminoxi, a hair growth stimulant for women. |
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2021 |
Invested in Think-Lands Co., Ltd. Began supplying hair growth products to Hairology, one of China's largest head spa salons. Launched Feelin, a custom-made wig for women that is not held in place with pins. Launched MRP Wonder, a new hair extension product with a new hair-volumizing method with binding. Introduced an AI automated response system at the customer center. |
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2022 |
Introduced the industry’s first portable 3-D scanner (head shape measurement device). Developed the world’s first automatic wig hair transplanter. Moved to the Prime Market of the Tokyo Stock Exchange. |
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2023 |
Moved to the Standard Market of the Tokyo Stock Exchange Launched. New male hair addition product line, REQUA PHANTOM. |
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2024 |
Launched Feelin, a custom-made wig for women |
